000 01183nam a2200289 i 4500
005 20260125155052.0
008 260125t20242024si a gr 000 0 eng d
020 _a9789811756054
_cRM112.50
_qpaperback
040 _aPPAK
_beng
_cPPAK
_erda
082 0 4 _223
_a658.827
090 0 0 _a658.827
_bFOO
_dG
100 1 _aFoo, Siew Ting,
_eauthor.
245 1 0 _aBUILDING BRANDS WITH SOUL :
_bA CMO's Journey to Humanising Growth and Creating Meaningful Impact /
_cFoo Siew Ting ; Editor: Zoe Toh
246 3 4 _aBuilding brands with soul : a chief marketing officer's journey to humanising growth and creating meaningful impact
246 3 4 _aBuilding brands with soul : a CMO's journey to humanising growth and creating lasting impact
264 1 _aSingapore :
_bCandid Creation Publishing LLP,
_c2024
264 4 _c©2024
300 _axxii, 166 pages :
_billustrations ;
_c22 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
600 1 0 _aFoo, Siew Ting
650 1 0 _aBranding (Marketing)
_xManagement
650 2 0 _aBrand name products
700 1 _aZoe, Toh,
_eeditor.
942 _2ddc
_cB
999 _c202845
_d202845