000 00977nam a2200289 i 4500
003 OSt
005 20210202110720.0
008 210202t20212021nyuao er | 001 0 eng d
020 _a9781260576009
_cRM98.00
_qpaperback
040 _aPPAK
_beng
_cPPAK
_erda
082 0 4 _223
_a658.8
090 0 0 _a658.8
_bGRE
_dG
100 1 _aGrewal, Dhruv,
_eauthor.
245 1 0 _am: marketing /
_cDhruv Grewal, PhD (Babson College), Michael Levy (Babson College)
250 _aSeventh Edition
264 1 _aNew York :
_bMcGraw-Hill Education,
_c[2021]
264 4 _c©2021
300 _axii, 483 pages :
_bcolour photographs ;
_c28 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _a"This International Student Edition is for use outside of the U.S."--Front cover.
504 _aIncludes bibliographical references and index.
650 _aMarketing
700 _aLevy, Michael,
_d1950-
_eauthor.
942 _2ddc
_cB
999 _c181728
_d181728