000 01103nam a22002771i 4500
003 OSt
005 20200806125220.0
008 200602t20172017n ad||gr|||| 001 0 eng d
020 _a9781259862250
_qhardback
040 _aPPAK
_beng
_cPPAK
_erda
082 0 4 _223
_a658.514
090 0 0 _a658.514
_bSAT
_dLCK
100 1 _aSatell, Greg,
_eauthor.
245 1 0 _aMAPPING INNOVATION :
_bA PLAYBOOK FOR NAVIGATING A DISTRUPTIVE AGE /
_cGREG SATELL.
264 1 _aNew York :
_bMcGraw-Hill,
_c2017.
264 4 _c©2017
300 _a215 pages :
_billustrations, charts ;
_c21 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
520 _aEngaging and informative without sacrificing substance and expertise; this groundbreaking guide offers a simple and accessible but powerful approach to developing a strategy that will put you light years ahead of the competition. -- Edited summary from book.
650 0 _aTechnological innovations
650 0 _aManagement.
942 _2ddc
_cB
999 _c177392
_d177392