000 03085nam a22003377i 4500
999 _c169806
_d169806
003 PPAK
005 20181010103554.0
007 ta
008 181010t2018 my a|||g |||| 001 0beng d
020 _a9781633692701
_cRM149.90
_qhardback
040 _aPPAK
_beng
_cPPAK
_erda
082 0 4 _223
_a658.05
090 0 0 _a658.05
_bWEI
_dR
100 1 _aPETER, WEILL,
_eauthor.
245 1 0 _aWHAT'S YOUR DIGITAL BUSINESS MODEL? :
_bSIX QUESTIONS TO HELP YOU BUILD THE NEXT-GENERATION ENTERPRISE /
_cPETER WEILL, STEPHANIE L. WOERNER
264 1 _aBoston, Massachusetts :
_bHarvard Business Review Press,
_c[2018?]
264 4 _c© 2018
300 _a239 pages :
_billustrations ;
_c24 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aIncludes bibliographical references (pages 203-219) and index
505 _aIntroduction: Building the next-generation enterprise -- What is the digital threat -- and opportunity? -- Which digital business model is best for your future? -- What's your digital competitive advantage? -- How will you connect using mobile and internet of things? -- Do you have the crucial capabilities to reinvent the enterprise? -- Do you have the leadership to make transformation happen?
520 _aWhat is your digital business model? While many leaders of companies recognize the threat from digital--and the potential opportunity--they lack a common language or a compelling framework to help them assess it and, more importantly, to direct them. They don't know how to think about their digital business model. In this probing and practical book, Peter Weill and Stephanie Woerner provide much-needed tools, self-assessments, motivating examples, and key financial analyses of where the profits will likely be made. Based on five years of study at the MIT Center for Information Systems Research, the book provides a powerful yet simple framework that has been field-tested globally with more than a dozen senior management teams. The authors found that digitization is moving companies' business models on two dimensions: from value chains to digital ecosystems, and from a fuzzy understanding of the needs of end customers to a sharper one. Looking at these dimensions in combination results in four distinct business models, each with different capabilities: (1) Supplier, (2) Omni-channel, (3) Modular Producer, and (4) Ecosystem Driver. The framework helps companies clarify where they are currently in an increasingly digital business landscape and highlights what's needed to move toward another, higher-value digital business model. In meeting the growing challenge to "go digital," this smart book will help you grapple with the threats, respond to the opportunities, and create winning digital strategies.--Provided by publisher.
650 1 0 _aInformation technology
_vManagement
650 2 0 _aStrategic planning
650 2 0 _aBusiness planning
_vData processing
650 2 0 _aTechnology innovations
_vManagement
700 1 _aWoerner, Stephanie L.,
_eauthor.
942 _2ddc
_cB