000 00621nam a2200241 i 4500
001 C2-0080005
003 PPAK
005 20180727083834.0
008 970429s1990 enk |||| ||||| | eng d
020 _a0749302712
040 _aPPAK
_beng
_cPPAK
_erda
082 0 4 _a658.8
_223
090 0 0 _a658.8
_bMCL
_dG
100 1 _aMcIver, Colin,
_eauthor
245 1 4 _aThe marketing mirage
264 1 _aLondon :
_bMandarin ,
_c1990
300 _a215 pages ;
_c20 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
650 1 0 _aMarketing - Management
942 _ddc
_cB
999 _c13900
_d13900