000 00651nam a2200253 i 4500
001 C2-0329146
003 PPAK
005 20180728130301.0
008 141127s2011 nyu |||| ||||| | eng d
020 _a9780071749275
040 _aPPAK
_beng
_cPPAK
_erda
082 0 4 _a658.827
_223
090 0 0 _a658.827
_bMOF
_dR
100 1 _aMoffitt, Sean,
_eauthor
245 1 0 _aWiki brands
264 1 _aNew York :
_bMcGraw-Hill ,
_c2011
300 _axv, 318 pages ;
_c24 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
650 1 0 _aBranding (Marketing)
700 _eauthor
942 _ddc
_cB
999 _c128404
_d128404