SHOE DOG : A Memoir by the Creator of Nike / PHIL KNIGHT

By:

Knight, Philip H, 1938- [author. ]

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781471146725

Subject(s):

Genre/Form:

Autobiographies.

DDC classification:

23 338.7092

Summary: Fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the one plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story.

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
Book	Perpustakaan Alor Setar	RFIDTI	Pinjaman Dewasa	338.7092 KNI (Browse shelf(Opens below))	Available	A01632040
Book	Perpustakaan Awam Sungai Petani		Pinjaman Dewasa	338.7092 KNI (Browse shelf(Opens below))	Available	A01632041

First published in 2016.

Fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple
mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the one plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story.

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