Allen, Kathleen R.,  <br/><br/>
Bringing new technology to market 

 - xv, 367 pages :   illustrations ;   24 cm 
<br/><br/><label>ISBN: </label>0130933732 
<br/><br/><label>Subjects--Topical Terms: </label><br/>High technology - Marketing ; High technology industries
<br/><br/><label>Dewey Class. No.: </label>658.5