TY - BOOK AU - Luengo-Jones,Steve TI - 'All to one' : : the winning model for marketing in the post-internet economy SN - 0077097998 U1 - 658.8002854678 23 PY - 2001/// CY - London : PB - McGraw-Hill Companies , KW - Internet marketing - Case studies ; Marketing - Case studies N1 - Includes index ER -