Piercy, Nigel,  <br/><br/>
Managing marketing information 

 - 223 pages :   illustrations 
<br/><br/><label>ISBN: </label>0709920261 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management<br/>Marketing research.
<br/><br/><label>Dewey Class. No.: </label>658.8