<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>02684nam a2200289 i 4500</leader>
  <controlfield tag="003">OSt</controlfield>
  <controlfield tag="005">20260414112633.0</controlfield>
  <controlfield tag="008">260414t20252023enka   grb    001 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9781399422260</subfield>
    <subfield code="c">RM 85.70</subfield>
    <subfield code="q">paperback</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">PPAK</subfield>
    <subfield code="b">eng</subfield>
    <subfield code="c">PPAK</subfield>
    <subfield code="e">rda</subfield>
  </datafield>
  <datafield tag="082" ind1="0" ind2="4">
    <subfield code="2">23</subfield>
    <subfield code="a">658.11</subfield>
  </datafield>
  <datafield tag="090" ind1="0" ind2="0">
    <subfield code="a">658.11</subfield>
    <subfield code="b">WIS</subfield>
    <subfield code="d">G</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
    <subfield code="a">Wise, James,</subfield>
    <subfield code="c">(Venture capitalist), </subfield>
    <subfield code="e">author.</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">START-UP CENTURY :</subfield>
    <subfield code="b">Why we're all becoming entrepreneurs - and how to make it work for everyone /</subfield>
    <subfield code="c">James Wise. </subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2="1">
    <subfield code="a">London :</subfield>
    <subfield code="b">Bloomsbury Business, </subfield>
    <subfield code="c">2025</subfield>
  </datafield>
  <datafield tag="264" ind1=" " ind2="4">
    <subfield code="c">&#xA9;2023</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">262 pages ;</subfield>
    <subfield code="c">24 cm</subfield>
  </datafield>
  <datafield tag="336" ind1=" " ind2=" ">
    <subfield code="a">text</subfield>
    <subfield code="2">rdacontent</subfield>
  </datafield>
  <datafield tag="337" ind1=" " ind2=" ">
    <subfield code="a">unmediated</subfield>
    <subfield code="2">rdamedia</subfield>
  </datafield>
  <datafield tag="338" ind1=" " ind2=" ">
    <subfield code="a">volume</subfield>
    <subfield code="2">rdacarrier</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references and index. </subfield>
  </datafield>
  <datafield tag="520" ind1=" " ind2=" ">
    <subfield code="a">"Does it feel like everyone you know is thinking about starting a business? That's because they are. In the last few years new businesses have been launched in record numbers, with more of us than ever deciding to go it alone or become entrepreneurs. Fuelled by new technologies like artificial intelligence and automation, this trend is only just beginning, with traditional firms due to be automated in the same way that farms and factories were in the last few decades. Start-Up Century explains why this shift is happening, and what it will mean to live in a world where most of us are self-employed, or work in small entrepreneurial endeavours. It details the entrepreneurial frontiers ahead of us, the opportunities to be seized, and products to be built in fields as diverse as robotics to healthcare, energy and construction. And it covers the many challenges that this new way of working presents, setting out ideas and policies to help us close the digital divide, make education relevant again, make our public services more innovative and inspire a new generation to build the solutions the world needs. In the face of rapid changes to the way we work and the technologies available to us, Start-Up Century sets out an overwhelmingly positive view of how individuals and start-ups, not corporates, will solve the challenges of the twenty-first century. Authored by James Wise, the venture capitalist and technology commentator, Start-Up Century is packed with personal tales and interviews with everyone from teenage side-hustlers to the CEOs of multi-billion-dollar successes. This is a book for every aspiring entrepreneur, and anyone interested in the policy changes needed to support them"--</subfield>
    <subfield code="c">Publisher's description. </subfield>
  </datafield>
  <datafield tag="650" ind1="1" ind2="0">
    <subfield code="a">New business enterprises.  </subfield>
  </datafield>
  <datafield tag="650" ind1="2" ind2="0">
    <subfield code="a">Entrepreneurship. </subfield>
  </datafield>
  <datafield tag="650" ind1="2" ind2="0">
    <subfield code="a">Success in business. </subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="c">B</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">203833</subfield>
    <subfield code="d">203833</subfield>
  </datafield>
</record>
