02023nam a2200325 i 4500 OSt 20260405112943.0 260405t20242024nyuao erb 001 0 eng 9781266873492 RM 159.00 paperback PPAK eng PPAK rda 23 302.23 302.23 BAR R Baran, Stanley J., author. Introduction to Mass Communication : MEDIA LITERACY AND CULTURE / Stanley J. Baran. 2024 RELEASE New York, NY : McGraw Hill LLC, 2024 ©2024 xxv, 389 pages : colour illustrations, colour photographs ; 28 cm text rdacontent unmediated rdamedia volume rdacarrier This International Students Edition is for use outside of the U.S. Includes bibliographical references and index. Mass communication, culture, and media literacy -- Convergence and the reshaping of mass communication -- Books -- Newspapers -- Magazines -- Film -- Radio, recording, and popular music -- Television, cable, and mobile video -- Video games -- The internet and social media -- Public relations -- Advertising -- Theories and effects of mass communication -- Media freedom, regulation,and ethics -- Global media. "McGraw-Hill Connect: An Overview McGraw-Hill Connect offers full-semester access to comprehensive, reliable content and learning resources for the Communication course. Connect's deep integration with most learning management systems (LMSs), including Blackboard and Desire2Learn (D2L), offers single sign-on and deep gradebook synchronization. Data from Assignment Results reports synchronize directly with many LMSs, allowing scores to flow automatically from Connect into school-specific gradebooks, if required"-- Provided by publisher. Mass media. Mass media and culture. Media literacy. ddc B 203674 203674 0 1 PPAK R 2026-04-08 0 R 302.23 BAR A01910042 2026-04-08 08:57:23 B