TY  - BOOK
AU  - Burns,Alvin C.
AU  - Bush,Ronald F.
AU  - Sinha,Nilanjana
TI  - Marketing Research
SN  - 9780273768517
U1  - 658.83 23
PY  - 2014///
CY  - Essex, England
PB  - Pearson Education Limited
KW  - Marketing research
N1  - Includes index
ER  -