TY  - BOOK
AU  - Dodson,Ian
TI  - THE ART OF DIGITAL MARKETING: THE DEFINITIVE GUIDE TO CREATING STRATEGIC, TARGETED AND MEASURABLE ONLINE CAMPAIGNS 
SN  - 9781119265702
U1  - 658.872 23
PY  - 2016///
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons, Inc.
KW  - Internet marketing
KW  - Strategic planning
N1  - Includes glossary and index
N2  - The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer
ER  -