Hunt, C. Shane,

Marketing / C. Shane Hunt (Arknansas State University), John E Mello (Arknansas State University), George D. Deitz (University of Memphis) - Third Edition - xxxvi, 599 pages : colour photographs ; 28 cm

The International Student Edition is for use outside of the U.S.--Cover

.

Includes bibliographical references and indexes.

9781260575934 RM103.00


Marketing

658.8