Johansson, Johny K.,  <br/><br/>
Global marketing :   foreign entry, local marketing and global management 

 - 2nd. ed. 
 - vii, 604 pages :   illustrations (some colour) ;   28 cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>007116961X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing ; Export marketing - Management
<br/><br/><label>Dewey Class. No.: </label>658.848