Schiffman, Leon G.,  <br/><br/>
Consumer behavior 

 - 7th. ed. 
 - ix, 469 pages :   colour illustrations ;   26 cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0130859141 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior ; Motivation research (Marketing)
<br/><br/><label>Dewey Class. No.: </label>658.8342