TY  - BOOK
AU  - Cahill,Jonathan
TI  - Igniting the brand
SN  - 9781904879091 ; 1904879098
U1  - 658.827 23
PY  - 2008///
CY  - London : 
PB  - Marshall Cavendish , 
KW  - Brands and trademarks
ER  -