TY  - BOOK
AU  - Wreden,Nick
TI  - Profit brand : : how to increase the profitalility, accountability & sustainability of brands
SN  - 0749444657
U1  - 658.827 23
PY  - 2005///
CY  - London : 
PB  - Kogan Page , 
KW  - Brand name products - Management
ER  -