Wreden, Nick,  <br/><br/>
Profit brand :   how to increase the profitalility, accountability & sustainability of brands 

 - vii, 210 pages ;   24 cm 
<br/><br/><label>ISBN: </label>0749444657 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products - Management
<br/><br/><label>Dewey Class. No.: </label>658.827