Create, connect, convince : (Record no. 105478)

MARC details
000 -LEADER
fixed length control field 00721nam a2200241 i 4500
001 - CONTROL NUMBER
control field C2-0301710
003 - CONTROL NUMBER IDENTIFIER
control field PPAK
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180728082939.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091223s2008 si a|||| ||||| | eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789812616265 ; 9812616268
040 ## - CATALOGING SOURCE
Original cataloging agency PPAK
Language of cataloging eng
Transcribing agency PPAK
Description conventions rda
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Edition number 23
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 659.1
Feature heading DIE
Feature heading R
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dietzel, Jorg,
Relator term author
245 10 - TITLE STATEMENT
Title Create, connect, convince :
Remainder of title fundamentals of advertising, branding, communication
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Singapore :
Name of producer, publisher, distributor, manufacturer Marshall Cavendish ,
Date of production, publication, distribution, manufacture, or copyright notice 2008
300 ## - PHYSICAL DESCRIPTION
Extent 216 pages :
Other physical details illustrations ;
Dimensions 23 cm
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
-- dc
Koha item type Book
Holdings
Withdrawn Not for loan Current library Shelving location Date acquired Full call number Barcode Date last seen Koha item type
  Not For Loan Perpustakaan Alor Setar Rujukan Dewasa 06/01/2010 R 659.1 DIE A01338568 09/05/2018 Book
  Not For Loan Perpustakaan Baling Rujukan Dewasa 06/01/2010 R 659.1 DIE A01338569 09/05/2018 Book