Kotter, John P.,  1947- <br/><br/>
buy-in :  saving your good idea from getting shot down / 
JOHN P. KOTTER AND LORNEA A. WHITEHEAD 
 - xi, 190 pages :  22 cm. 
<br/><br/><label>ISBN: </label>9781422157299 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales promotion<br/>Creative ability in business<br/>Public relations
<br/><br/><label>Dewey Class. No.: </label>650.1